REN is proud to announce our fashion film “Gender Bender” won in “Wave” at the 2016 Creativepool annual.
This year following thousands of submissions from around the world and over eight times the amount of entries than previous years we are delighted to have been selected by some of the industries most talented creatives. To have our work recognised amongst some of the biggest names in the creative community such as Ink, with their Land Rover work, 72andsunny Amsterdam, with Find Your Magic and Jones Knowles Ritchie, with Budweiser is a great achievement for us.
REN’s approach is “innovation meets cool”, and nothing could sum that up more than this short film. Produced in association with tirade magazine, this fashion film pushes the boundaries of gender bending. Chiming in with an important conversation, this film leverages androgyny to visually explore what it means to be gender neutral. In a club full of characters, each exploring their individuality, a morphing occurs between alter egos as the night takes over. A film with heart and soul.
Thank you to everyone who supported and voted for us. To view the project and read more about the people involved head over to Creativepool.